Insights|April 6, 2026
AI and the Future of the Commercial Leasing Funnel
How AI-native qualification is reshaping the top-of-funnel economics of institutional leasing. A Newmark Intelligence analysis.
Read Report →How AI-native qualification is reshaping the top-of-funnel economics of institutional leasing. A Newmark Intelligence analysis.
Read Report →Early results from Newmark’s internal brokerage rollout show lead-to-tour velocity compressing by 85% on AI-qualified inquiries.
Read Case Study →Submarket-level absorption, asking rents, and TI benchmarks. Newmark Research in partnership with the NI data team.
Read Report →Why exposing broker workflow as an agent-callable tool surface is the defensible platform play in an LLM-everywhere world.
Read Essay →The AI operating system built at Newmark is now available in private beta to boutique and regional commercial real estate firms.
Read Press Release →A single config entry in Claude Desktop lets brokers drive their pipeline, draft proposals, and run comp analyses in natural language.
Read more →A note for managing partners on why the right pricing conversation is firm-level, not headcount-linear.
Read Essay →Newmark Research analyzes the shift from big-box to infill last-mile absorption across the top 20 U.S. markets.
Read Report →In a world where AI handles the cognitive labor, the broker’s job becomes pure relationship and judgment. What does that firm look like?
Read Essay →